For the first time, American Livestock Supply is making available its Business Customers
file. These are buyers of various horse or livestock products.
These businesses are all mail order buyers who received the A.L.S. catalog or purchased
at the A.L.S. web-site.
They bought vaccines, fence equipment or injectables for cattle, sheep, swine, dairy,
horse or pets. The catalog also sells apparel including boots and gloves.
While recency is not available on this file, the list is put through the N.C.O.A.
several times a year.
These buyers are located in rural setting and depend on the convenience of
mail order purchases to meet their needs. These Business Buyers receive
the American Livestock catalogs and purchase either by mail order or via the web.
Average Unit of Sale: $108.00